top of page

NEWS &
UPDATES
Search


AI Citations: Why Source Checking Matters More Than Ever
AI makes research faster, but verifying sources is harder. Learn why source checking is critical for trust, accuracy, and thought-leadership.
Rhea Wessel
6 min read


Why SMEs Belong at the Heart of Thought Leadership
Learn why subject-matter experts (SMEs) are essential to thought leadership and how early involvement in content creation improves credibility, relevance, and business impact.
Rhea Wessel
6 min read


How AI Helped Me Rediscover My Own Book and What It Means for Every Writer
I didn’t use AI tools during its creation. I didn’t map a rigid structure. The narrative flowed from a deeply human place: intuition, lived experience, and many conversations with editors and readers. The arc was coaxed into shape with human care. Yet here was a machine, retroactively surfacing that architecture with clarity and confidence, as if to say: “Yes, it’s here—and it works.”
Rhea Wessel
3 min read
bottom of page
